About
9 years in design and currently leading the effort of building a new B2B marketplace for SMBs.
Contact
About
9 years in design and currently leading the effort of building a new B2B marketplace for SMBs.
Contact
Walmart Add-on Service


Intro
I led the Walmart Add-on Service project as Sr. Product Designer, customizing the Expert Help module on the Cart page to give customers flexible quantity control for this add-on service across mobile and web.
My role
Design Lead
Duration
3 Weeks
Team
Product team x1, Business team x1, & Engineering team x1;
Intro
I led the Walmart Add-on Service project as Sr. Product Designer, customizing the Expert Help module on the Cart page to give customers flexible quantity control for this add-on service across mobile and web.
My role
Design Lead
Duration
3 Weeks
Team
Product team x1, Business team x1, & Engineering team x1;
Intro
I led the Walmart Add-on Service project as Sr. Product Designer, customizing the Expert Help module on the Cart page to give customers flexible quantity control for this add-on service across mobile and web.
My role
Design Lead
Duration
3 Weeks
Team
Product team x1, Business team x1, & Engineering team x1;
Problem & Opportunity
Expert help quantity limitation
Problem & Opportunity
Expert help quantity limitation
Problem & Opportunity
Expert help quantity limitation
The Expert Help service lacks a direct link to a specific anchor item, preventing customers from freely adjusting quantities and causing friction during checkout.
The Expert Help service lacks a direct link to a specific anchor item, preventing customers from freely adjusting quantities and causing friction during checkout.
The Expert Help service lacks a direct link to a specific anchor item, preventing customers from freely adjusting quantities and causing friction during checkout.
Opportunity
By treating Expert Help as an independent item with adjustable quantities (unlike most competitors except BestBuy), Walmart can offer greater customer control, reduce friction, and increase add-on service adoption.


Goal
Targeted business impact
Goal
Targeted business impact
Goal
Targeted business impact
The project aimed to deliver greater flexibility in Expert Help quantity selection to drive an incremental $8M in Gross Merchandise Value through improved add-on purchases.
The project aimed to deliver greater flexibility in Expert Help quantity selection to drive an incremental $8M in Gross Merchandise Value through improved add-on purchases.
The project aimed to deliver greater flexibility in Expert Help quantity selection to drive an incremental $8M in Gross Merchandise Value through improved add-on purchases.



Optimal Solution
Final design
Optimal Solution
Final design
Optimal Solution
Final design


