About
9 years in design and currently leading the effort of building a new B2B marketplace for SMBs.
About
9 years in design and currently leading the effort of building a new B2B marketplace for SMBs.
About
I help team design impactful, & meaningful products with empathy & curiosity to ensure business success
While being data-driven is deeply rooted in my design DNA, "Honest" design has become my newest statement after years of practice at Walmart. This principle originates from Dieter Rams's 10 Good Design Principles, which have profoundly shaped my approach since my very first days in industrial design.
Approach
01
Imagine the ideal experience
Exploration
Start with the ideal experience to drive innovation and push design boundaries.
01
Imagine the ideal experience
Exploration
Start with the ideal experience to drive innovation and push design boundaries.
01
Imagine the ideal experience
Exploration
Start with the ideal experience to drive innovation and push design boundaries.
02
Define the most viable solution
Definition
Converge insights into prioritized use cases, edge cases, flows, and prototypes.
02
Define the most viable solution
Definition
Converge insights into prioritized use cases, edge cases, flows, and prototypes.
02
Define the most viable solution
Definition
Converge insights into prioritized use cases, edge cases, flows, and prototypes.
03
Build, launch, & iterate
Detailed Design
Deliver final design with VQA, launch, and iterate based on real-world learnings.
03
Build, launch, & iterate
Detailed Design
Deliver final design with VQA, launch, and iterate based on real-world learnings.
03
Build, launch, & iterate
Detailed Design
Deliver final design with VQA, launch, and iterate based on real-world learnings.
Experience
2024-Present
WareEase
B2B · Marketplace · Logistics · Startups
Head of Design
2024-Present
WareEase
B2B · Marketplace · Logistics · Startups
Head of Design
2024-Present
WareEase
B2B · Marketplace · Logistics · Startups
Head of Design
2024-2025
United Airlines
B2C · Airline Travel · eCommerce
Sr. Product Designer
2024-2025
United Airlines
B2C · Airline Travel · eCommerce
Sr. Product Designer
2024-2025
United Airlines
B2C · Airline Travel · eCommerce
Sr. Product Designer
2021-2024
Walmart
B2C · eCommerce · Financial Service
Sr. Product Designer
2021-2024
Walmart
B2C · eCommerce · Financial Service
Sr. Product Designer
2021-2024
Walmart
B2C · eCommerce · Financial Service
Sr. Product Designer
2021-2021
Microsoft
B2B · Data Visualization · Cybersecurity
Designer & Sr. Designer
2021-2021
Microsoft
B2B · Data Visualization · Cybersecurity
Designer & Sr. Designer
2021-2021
Microsoft
B2B · Data Visualization · Cybersecurity
Designer & Sr. Designer
2020-2021
Samsung
B2C · Telecom · Mobile · One UI
UX Designer II
2020-2021
Samsung
B2C · Telecom · Mobile · One UI
UX Designer II
2020-2021
Samsung
B2C · Telecom · Mobile · One UI
UX Designer II
2019-2019
Ramp Technology group
B2B · SaaS · Startups · Web & Desktop
UX/UI Designer
2019-2019
Ramp Technology group
B2B · SaaS · Startups · Web & Desktop
UX/UI Designer
2019-2019
Ramp Technology group
B2B · SaaS · Startups · Web & Desktop
UX/UI Designer